Traditional agencies charge $3,000–$10,000 a month whether they make you money or not. I charge a flat management fee to cover real operating costs — and 10% only when you close deals. No results, no commission. It's the only model that keeps me honest.
You've been told this is normal. It isn't. It's a broken system that keeps agencies fat and businesses starving.
Traditional agencies pocket their fee the moment they invoice. Your results are almost secondary. They're incentivized to keep you on the hook, not to make you rich.
"The algorithm changed." "We need to A/B test more." "Give it another 90 days." Meanwhile you're $30,000 deep with a CRM full of garbage leads and zero new revenue.
You pay for leads. You call the leads. Half of them don't answer. The other half can't afford you. Your sales team burns out chasing dead ends your agency sent them.
"Great CTR this month!" But your bank account didn't grow. Impressions, reach, and CPMs don't pay your mortgage. Revenue does. And no one was responsible for yours.
Here's the deal I'm putting on the table — and I want you to read this slowly, because nothing like this exists anywhere else in this industry:
I will build and run your advertising campaigns — on Meta, Google, or whatever channel fits your market. I'll write the copy. I'll build the creative. I'll set up the targeting. I'll track every click, every opt-in, every inbound call. Then, before a single lead reaches your sales floor, I pre-qualify them — income, timeline, intent, budget. You only speak to people who are already 70% sold before you pick up the phone.
You pay for your own ad spend — because those dollars work for you, not me. I charge a flat management fee to cover my real operating costs: the software, the creative tools, and my time actually running your campaigns. Then I take 10% of the revenue you collect from the clients I send you — paid only after you get paid.
That 10% is the only reason I show up every day. If you don't close, I don't eat. That's the whole arrangement.
Simple. Transparent. Brutally effective.
We get on a call. I audit your offer, your market, your current funnel. If I believe I can make you significantly more money, I take you on. If I can't, I'll tell you directly and point you somewhere that can.
I write the ads. I build the creative. I set up the targeting, the landing pages, the tracking, and the lead qualification system. You fund the ad spend. I handle everything else from day one.
Pre-qualified prospects land in your pipeline daily. You close them. I take 10% of what you collect — nothing more, nothing less. The more you win, the more I win. That's the only way this model works.
| AJ Lew Marketing | Traditional Agency | In-House Media Buyer | |
|---|---|---|---|
| Monthly Management Fee | ✓ $997–$1,497/mo | ✗ $3k–$10k/mo | ✗ $5k–$12k salary |
| Setup / Onboarding Fee | ✓ None | ✗ $1k–$5k | ✗ Recruiting costs |
| Commission When You Profit | ✓ 10% — we win together | ✗ None — they're paid regardless | ✗ None — salary regardless |
| Lead Qualification Before Handoff | ✓ Every lead, every time | ✗ Rarely | ✗ Depends |
| Aligned With Your Revenue | ✓ 100% aligned | ✗ Incentivized to retain you | Partial |
| Full Ad Stack Built For You | ✓ Yes — copy, creative, targeting | Sometimes | ✗ Takes months to ramp |
| Risk If Campaign Underperforms | ✓ Mine. Not yours. | ✗ Yours | ✗ Yours |
Copy, creative direction, audience targeting, split tests, retargeting sequences. I build the entire paid advertising machine. You approve the direction. I execute it.
Every prospect is screened for budget, timeline, and intent before your phone rings. No tire-kickers. No time-wasters.
You always know what's running, what's converting, and exactly where your pipeline stands. No surprises. No mystery metrics.
I'm always testing. New hooks, new creatives, new angles. Your campaigns get sharper every week, not more expensive.
Of closed revenue. Paid after you get paid. That's the entire arrangement in one number.
Before I spend a dollar of your ad budget, I do the market research. Who's your best buyer? What angle cuts through? What promise pulls them off the scroll? I answer these before the first ad runs — because creative without strategy is just expensive guessing.
First month we closed $47,000 in new contracts. I paid AJ $4,700. Previously I was paying an agency $6,000 a month and generating maybe $18k in new business. The math isn't complicated.
The leads are different. That's the only way I can describe it. These people have already been told what we do, they know the price range, and they've said yes to getting a call. My close rate went from 22% to 61%.
I was skeptical — every agency promises the moon. But the structure sold me. He can't make money unless I make money. Three months in and we've added $120k in revenue. Most productive partnership decision I've made.
Who's Behind This
Spent ten years coaching high school kids how to find the toughest version of themselves on the field.
Then I bet everything on marketing — and nearly went broke doing it.
That failure led me to Coin Cloud, a digital currency company doing $85M a year. I came in to shoot videos. I left three years later as Director of Marketing, after helping take that company from $85M to $420M in annual revenue. I managed a $26 million ad budget, built a team of 11, and ran campaigns with Spike Lee, NBA players, and national retail brands you shop at every week.
In 2022, I quit. Left the US. Started over on my own terms.
Now I run the kind of operation I always wanted — one that only wins when you win.
The management fee covers what it costs to actually run your campaigns — software, creative, my time. But the commission? That only comes when you close deals. If my campaigns don't generate revenue, I don't collect a single dollar in commission. That's the pressure that keeps me sharp. I've structured my entire business around this because it's the only way I know how to operate — with my neck on the line, right next to yours. Every other agency gets paid whether you win or lose. I built a model where I'm still betting on your results every single month. If it doesn't convert, that's my failure, not yours.
A fraction of what other agencies charge. Performance-aligned through a 10% commission so I'm always betting on your results. Pre-qualified leads so you only talk to people ready to buy. And you can cancel anytime. Apply for one of the remaining 5 spots now.
Book My Free Strategy Call →No pitch. No pressure. I'll tell you on the call if this is a fit — and if it's not, I'll tell you that too.